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Originally Posted by homer
How do you get word-of-mouth? First piece of advice, don’t bother with those “recommend-a-friend” scripts. Less than one visitor in a thousand fills them in. There’s a far simpler way to get “word of mouth”... deliver great content.
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I've found that just by asking the users on a site to let their friends know about the site helps. On one of my forums we're running a contest right now, whoever gets the most "points" by the end of Februray will win an MP3 player. One of the ways to get points is by referring new users to the site. There's a referral link in the user's control panel, and a number of them have sent out e-mails to their friends asking them to sign up.